The last few years have been nothing short of revolutionary for digital consumerism. We’re seeing massive shifts in both online culture, as well as buyer behaviour, creating a perfect storm of change, progress, and new opportunities – especially when it comes to marketing online. A major player in this ground-breaking
Have you thought about using blogs for your brand? A great way to engage with your audience, build a loyal following and teach your customers more about your products – when utilised correctly, blogs are a fantastic marketing tool. The key to a great blog is to both hook the
Have you heard of cancel culture? You have probably seen or heard popular brands and celebrities being infamously cancelled online. It seems nobody is safe from cancel culture, with hashtag campaigns and urges to boycott products, movies, or TV shows, a regular occurrence when the witch hunt begins. This online
Influencers come in all shapes and sizes, and the success of your campaign lies in finding that perfect match for you and your brand. Here are some tips and tricks to make sure you’re unlocking the power of influencers correctly. Find Your Fit Influencers are not one size fits all.
As of last year, the combined buying power of Millennials and Gen Z was 3 trillion, making them an incredibly influential demographic for marketers to target. One of the best ways to get in front of this buying power is by utilising influencers, but it might not be in the
Just as you’ve finally scored an invite to Clubhouse, it’s time to wrap your head around an entirely new audio-based platform, and this time, it’s being launched by guys who are already pro’s in the audio space. Greenroom is the latest audio-based app to take up storage on your phone,
No matter what type of brand or business you’re running, creating close relationships with your customers is imperative when building a loyal and engaged following. This often takes time and consistency, and the best way to make sure you’re setting yourself up for successful and long-lasting relationships is with community
By now, we’re sure you’ve already heard all the benefits that LinkedIn can offer. We’re sure you already know the reasons why it’s the platform to be on, how LinkedIn can help take your business presence to a whole new level, and why you should have been posting regularly since,