THE CURRENT INSTAGRAM LANDSCAPE
people use Instagram Stories
Instagrammers visit business profiles everyday.
of accounts follow a business
Is the average time users spend
on Instagram each day.
Instagram is the go-to platform for Millennials to engage and interact with brands and companies. An ever-evolving platform, Instagram levels the playing field. On Instagram, the smallest start-up gets the same opportunities as the world’s biggest businesses – the key to success lies with your strategy execution, and at CODI™ Agency , we know all the tricks.
Our dedicated team is well across all the ins and outs that will make your tailored Instagram strategy successful. We are also across the pitfalls and avoidable mistakes that are easily made when you’re new to the platform, so you’ll already be starting ahead.
WHAT IS HAPPENING?
Instagram isn’t just for selfies and pictures of your morning latte anymore. From the humble beginnings of self-portraits and random memes, Instagram has skyrocketed into a worldwide trading platform, and to not be involved, is to be left behind.
There are countless businesses on Instagram, in fact, for every person in Australia, there’s a brand utilising the platform. With numbers like this, you need to cut through the noise in order to be noticed, and for this to happen, you need to know how to use Instagram to your advantage.
It’s estimated that users spend roughly 53 minutes a day on Instagram. That’s nearly an hour every day of your potential customers scrolling, liking, and commenting. If you want to capture and keep the attention of your audience you need a strong and effective gameplan. This includes engaging content, regular posts, and a recognisable voice, so you can cut right to the heart, and wallet, of your target audience. It’s not good enough to post content for the sake of it anymore, the key to maintaining your audiences is posting well-thought-out and deliberate content that will lead to a loyal following and customer base.