INSTAGRAM LAUNCHES INSTAGRAM SHOP
Instagram continues to rollout upgraded features to keep people on their platform, and their new Shop layout is the latest change to the app. CLICK HERE TO LEARN MORE ABOUT THE LAUNCH OF INSTAGRAM REELS> The shop functionality has been gaining popularity as the social media platform has worked to
Instagram Reels Launches In Australia. What Does This Mean For TikTok?
There is no doubt TikTok has seen it’s fair share of controversy in recent times. Already banned in countries such as India, there is a looming threat that the social media platform will be banned in the States, pending potential buyout talks with Microsoft. All this drama has nicely paved
How To Market To Gen Z
There’s a lot more to Gen Z than TikTok dances, metal straws, and an incredible knack for taking flawless selfies. A generation who hasn’t known a life without the internet, this tech-savvy gen are immune to traditional advertising and have an incredibly short attention span. Making your mark and getting
Introducing: LinkedIn Stories
Move over Snapchat and Instagram, LinkedIn stories are finally here. Don’t start taking selfies with your cat just yet though, LinkedIn stories will have a much more professional vibe. Beta testing of stories has just rolled out in Australia, and this new feature is a fantastic way for you to
Why You Should Be Using EDMs
We know what you might be thinking, why spend time sending out emails when most people are spending all their time on social media. Won’t my emails get lost in the spam folder? Isn’t email marketing so 2013? Wrong! Email marketing is still an incredibly relevant tool for your marketing
Our Stay At Home Campaign
When safety measures against COVID-19 begun to be put in place, we knew we were going to have to get a little creative with our marketing strategies. It was time to think outside the box, put our thinking caps on, and see how we could help small businesses as much
Should I Stop My Marketing Spend Due to COVID-19?
Should you be stopping your marketing spend in light of COVID-19? It’s been said a million times before, but times really are uncertain right now. We’re living through a period where it’s anything but business as usual, and this goes for brands and audiences alike. A common misconception is that
How To Get Over The Anxiety Of Posting On Social Media
Does posting on social media make you anxious? You’re not alone! Most people experience some sort of anxiety surrounding posting to their page. Whether it’s new artwork you’re showing off, your killer mirror selfie with bomb lighting, or even content to your business page to engage with your audience, experiencing
5 Common Digital Marketing Myths Busted
There’s no shortage of misconceptions surrounding digital marketing. From what type of marketing works best for small businesses, to how to approach your strategy – we’ve cleared up some of the most common myths surrounding digital marketing that might be stopping you from reaching your full online potential. 1. Only
What Is TikTok And How You Can Use It In Your Marketing Campaign
Unless you’ve been living under a rock, you’ve probably heard of TikTok. One of the fastest-growing apps in the world, the platform contains the untapped potential for game-changing marketing strategies. Way more than just viral dance moves and cat videos, TikTok is a dynamic and engaging app that has absolutely
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